May 2018 is the seventh month since Simplifying DIY Design was launched.
This month, I’ve added 1,122 new subscribers to my list.
I also spent a lot of time this month launching my first product, taking time off post-launch, and working behind the scenes.
This means I’ve spent almost no time actively growing my list by the promotion of freebies in Facebook groups or on social media.
My blog posts are doing the work for me.
In fact, I can be pretty certain my list will grow at a minimum of 20-30 subscribers each day even if I don’t have time to open my laptop.
It wasn’t always this way
I’d taken course after course and somehow they all told me exactly what I already knew. I spent time reading all the blog posts and implementing all the “tried and true” strategies with my first blog.
And I was lucky if I hit 5 subscribers a day. I felt like I had to fight so hard for each new subscriber that ended up being totally un-engaged and never clicked on anything.
I was getting ready to launch Simplifying DIY Design and I was nervous it was going to be the same old song and dance.
Then, one day while I was scrolling Facebook- one of my EBA classmates mentioned that she was getting about 150+ subscribers a day.
You can imagine that we all kind of freaked out and wanted to know what her secret was.
Fast forward to today, as I now have a 5-figure list that generates 6-figure income to my business.
Get ready, because I am about to share some of my best email marketing growth tips with you!
Let’s talk about List Building
Spoiler alert: You don’t need pop-ups, scroll mats, hello bar, or any other list-building form commonly used by bloggers. You can actually grow your list by offering quality lead magnets alone.
When you know how to do it right.
Enter: Email Marketing Strategy Solution by HerPaperRoute. A complete list-building framework that helps bloggers grow and monetize their email list organically, without ads and without any sleazy sales tactics.
The course is easy to follow and just overflows with the exact information you need to be successful with her strategy.
The course with all the basic stuff. Access to a private facebook group (which is gold BTW because she answers questions quickly and thoroughly.. it’s basically like group coaching for free), introductions, GDPR information, etc.
Then, she starts in with list building.
Like why you even need a list, facts about email marketing, list building terms and vocab, the whole formula, and a ton of other great stuff.
Then we get to the good stuff
Well, all of the course is great, but it really dives deep into how to come up with a lead magnet your readers actually want, how to develop and design it in a variety of platforms like Google docs, Canva, etc.
And how to deliver it effectively. Not only that it also teaches you how to generate SALES from a free lead magnet!
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Then, you’ll be prepared to take action and create your freebie.
Next, you’ll learn the strategy behind actually making your lead magnets work like a list building machine.
This is a strategy you may not have never heard before.
And to be quite honest, you may find yourself saying… “OF COURSE!!! Why didn’t I think of it??”
Side note: The program also goes over all of the techy stuff that goes with this, and even includes code that you can copy and paste. So even if you are incredibly non-techy, you will absolutely be able to rock this.
Picking a freebie, designing the freebie, setting up your email funnel, and the strategy behind everything are key parts of this program.
There’re a few things I think make for an unsuccessful course:
- So much information that you get overwhelmed
- So much information that you never finish it
- Not enough information to make it worth my investment
Email Marketing Strategy Solution is not that way.
While the training deep dives into every single step in detail, it’s exactly as much as you need to know to be able to complete each step. I completed the course fairly quickly but it’s an ongoing strategy that I continue to use over and over every time I write a blog post.
The method is very specific and each step is the way it is for a reason.
Just when you thought this was about list building
Not only did I not expect so much information about traffic generation and promotion, but I was really surprised by how in-depth she went into email marketing in general.
The program goes over exactly how to write a welcome sequence and what to write to your list each week to keep them warm and engaged.
But then she also gives you a pre-written email script so you don’t even have to worry about writer’s block!
To go even further, she teaches you how to tag and segment your readers. You might be wondering why (or even IF) this is important.
To answer your question, yes. It’s really important!
When you have a well-segmented list, you decrease your number of unsubscribes because the readers are getting content highly directed at their interest and experience level.
Your list will also be significantly more engaged, which means higher open and click rates, which ultimately means higher conversions and more money generated.
Even if you are a newbie and don’t have any idea what half of this stuff means, I am completely confident that you will be a pro by the end of this course.
I consider myself a fairly intermediate blogger. And you may be too. You will still gain so much more than you think you would.
If you are wanting to grow your blog and business, focusing on your email list is crucial. It’ sone of the best investments you could make for your blog.
Bonuses make everything better
As if this course wasn’t stuffed with enough amazing-ness (that’s a word, right?)
And just when you thought you couldn’t possibly have any more tools for list building greatness…
Enter: the bonuses!
Email Marketing Strategy Solution currently has three bonus sections that include list building beyond freebies (like email challenges and courses).
Just to give you an idea: a free challenge accounted for about 500 of my sign-ups this month! I continue to get really great feedback about my challenge, people have actually thanked me for making it!
I LOVE being able to help my readers and grow my list at the same time. It’s the best win-win there is.
The first bonus – you get a complete Welcome Sequence Email Template! So that your entire welcome sequence is written for you, and you can just add in some details!
Simply copy and paste these nurture sequence emails, make a few customizations to suit your audience, and schedule it in your auto-responder.
BOOM! Now you are instantly welcoming and nurturing your new subscribers on auto-pilot.
The second bonus is all about your sales funnel. And here, you are getting Sales Email Templates! With this bonus, your entire sales email series is taken of.
And the third bonus, complete Abandoned Cart Email Templates! These clever swipe files help re-enagage people who didn’t buy the first time, and gives them another chance to buy from you automatically by reminding them that they forgot something in their cart.
Also, there is a section in the program dedicated to showing you how to set up a profitable tripwire on your blog. The best part about this?
It’s going to help you make the money that you invested in this course back pretty quickly.
I currently make 4x the price of this course each month with my tripwire so this bonus is worth the price of the course alone in my opinion.
But guess what?
You can enroll in her intro to email funnel building workshop for FREE first, to prepare yourself for the full program.
Ready to get started?
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