The first step to any project is the color palette!
You can start with your own brand colors, or you can choose complementary colors. Seasonal projects are a great way to grow your business (and you can read more about that right here!) so choosing a complimentary palette that is inspired by the season your project is based around is a great way to take your design to the next level.
For example, let’s say you are a doing a NEW YEAR, new you email challenge! The objective of your challenge is to help your reader become more organized and reach their goals with actionable steps in each challenge.
This is a great seasonal opt-in, but it also deserves a New Years inspired color palette to really bring it home! We even designed the perfect Valentine’s color palette so you can share the love (and maybe a little romance)!
Which brings me to this months color palette: New Years
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