Last updated on March 9th, 2023

Are you ready to leverage your holiday traffic with a holiday gift guide? Learn to create a Christmas gift guide or use our FREE done-for-you Canva gift guide template that’ll be sure to boost your blog’s traffic, email sign-ups, and affiliate income for the holidays!

Boost your holiday traffic with our FREE gift guide template! It’s the PERFECT compliment to all of your gift guide posts that’ll be sure to bring in more email sign-ups and affiliate revenue!

Quarter four is the best time to grow any blog in ANY niche. Why?

Because everyone has at least one problem, they’re frantically trying to find a solution.

They’re overwhelmed, stressed to the absolute max, and are looking to start fresh with the new year.

On top of that, they’re already primed to buy, making selling much more effortless.

Regardless of niche, you NEED to take advantage of the endless growth opportunities this time of year.

Plus, it’ll grow your email list and blogging income in the process!

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Find your reader’s holiday-specific pain point

Leading up to the holidays, many people are desperately looking for money-saving solutions specific to quarter four.

• How to save money on holiday travel
• Budget-friendly ways to decorate for the holidays
• Host Christmas dinner on a tight budget

Some are looking for inexpensive gifts for the whole family. Others want ways to make a little extra for the holiday season.

Bottom line: You need to know your reader and their pain points. Then, get creative with how to sell them YOUR solution.

If you don’t know their pain points, listen up.

The key here is to build your audience first and the solution second. You’ll never know their pain points if you don’t know who you’re creating them for!

Related Post: The Easy Way to Create and Sell Printable Products

Take it back to the basics by asking them what they want. Survey them, hang out in their favorite Facebook groups, and see what they’re asking about.

Once you know your readers’ problem, then it’s time to brainstorm those holiday solutions!

That’s the whole point of knowing what your reader is struggling with, giving you the perfect opportunity to help them.

Solve their problem. Meet them on their level and fill that need.

Doing so will not only help your reader and help you establish a relationship with them, but it’ll help you grow your blog and set you up for a killer start to the new year.

By the way, if you need more help with this, check out our FREE Product Creation Training!

Use a gift guide to solve a problem

A holiday gift guide is a perfect way to leverage the holidays for blog growth. As mentioned earlier, people are looking for SOMETHING and are likely pretty stressed out about it.

For many shoppers, having to buy gifts for others is an unpleasant task.

It’s not even the money aspect of it. It’s thinking about what to get them AND hoping they like it.

So, why not make this easier for your readers and create a gift guide? Speaking of easy, save yourself boatloads of time with our FREE gift guide template!

Don’t be afraid to include some affiliate links, either. You still need to make a living, you know!

Our friend Lizzy makes over $100k/year using JUST affiliate marketing.

Other ways to use a gift guide for the holidays

Referencing our examples from earlier, you can still use a gift guide template to solve those specific pain points.

Here are a few examples to help you get in the creative mood!

• Holiday travel: Recommend hotels that offer free nights or credit cards with great flight benefits
• Holiday decorations: Recommend products you use like spray paint, glitter, or…
• Christmas dinner: Link to tutorials (YouTube, blog, etc.) to boost ad/sponsored post income

You can even do something simple like a resource list.

Throw your own spin on it like, “The resources we used to pay off 30K in debt in just 1 year,” and you’ll be amazed at how well it converts. Especially with new year’s resolutions right around the corner!

That’s the beauty of templates. You can easily customize them to fit your needs over and over and over again.

And if a gift guide just isn’t your thing, there are other holiday printables you can whip up in no time, regardless of your blog’s niche.

Related Post: Holiday Printables You Need to Create for ANY Niche

Do NOT miss out on this major growth opportunity that’ll set your blog up for an amazing start to the new year. We’re sure there’s a holiday printable you can make for your specific audience!

Side note: If you want to promote multiple gift guides, you NEED our Holiday Gift Guide Bundle with 5 different styles (and 15 matching Pinterest pin templates) for just $27!

Now, keep in mind that creating a solution is only half the battle. You need to communicate it effectively so they opt-in to your email list.

How to ‘sell’ your solution

When promoting anything (from freebie to product or affiliate offer), you must hit your audience’s pain points and deliver the solution.

They hear this pain point and say, “oh, that’s me! I totally feel like that, and I hate that!”

Like, when you say to the stay-at-home-mom:

“I know you’re exhausted. You’re trying SO hard and feel like you’re just not good enough. You know you’re a great mom, but sometimes you feel like you can’t win. I get it. I’ve been there, and I hear you.”

Or, when you say to the blogger:

“I know you’re spinning your wheels. You’re sacrificing so much, but you’re just not getting it. You don’t see the results you want, and it feels like everyone is reaching success except you. I know you’re frustrated, burnt out, and ready to throw in the towel.”

Use copy like this to draw awareness to a problem and connect with your reader.

Now, can you tailor this to the holiday season? Absolutely!

“The holidays are coming. I know you’re spending your days cooking, cleaning, budgeting for gifts, preparing for (and entertaining) guests, and doing ALL the things without a single break. You’re busy, tired, and just need some rest. I’m going to give you that break.”

You mention the pain point, even getting a little personal to really hit it home. Then, you let them know you have the solution.

Put your gift guide out there

You have your holiday gift guide (hopefully, you used our gift guide template!) and copy ready to go. Now it’s time to put your gift guide out there for your audience to find (and sign up for).

Set up a simple squeeze page and write a blog post that promotes your gift guide as a content upgrade.

Design a few Pinterest pins that lead straight to the blog post AND freebie landing page.

Related Post: Content Upgrade Ideas to Keep Your Readers Coming Back for More

Create a post for social media. Make a reel for IG and share it on your stories to cover all the algorithm bases.

You can even share it in Facebook groups and set up a paid ad promotion.

Get as many eyes on your gift guide as possible. Try to do it approximately 1-2 months before the actual holiday (depending on your audience).

Get our Holiday Gift Guide Bundle with 5 different gift guide styles (and 15 matching Pinterest pin templates) for just $27!

The whole point of your holiday gift guide is to get people onto your email list and not JUST over to your blog post.

Blog posts are great for traffic and should absolutely still be part of your strategy.

But, offering a printer-friendly (aka printable), more detailed version for someone to have handy in the gift-buying season can be a huge help.

All while growing your email list and supplementing your blog’s income with affiliate sales, of course!

Side note: We’re obsessed with the set-it-and-forget-it approach to affiliate marketing from the Lazy Guide to Affiliate Marketing. Elizabeth Goddard is a marketing genius, especially when it comes to affiliate sales!

The biggest benefit of using your gift guide as an opt-in is that you can access those subscribers after the holiday season.

This is when nurturing comes into play, so you can turn those subscribers into raving fans!

Use a gift guide to boost your income

A huge benefit to a holiday gift guide is its opportunity to grow your income. People sign up for gift guides because you’ve done the work for them when thinking of the perfect gift.

Or other gift guide-style examples that we chatted about earlier.

And it just so happens that they’ll be more likely to click on your affiliate links.

Not only are you solving your reader’s problems, but you’re also retaining them on your list for future growth and opening up the possibility for a nice Christmas bonus in affiliate or personal product income.

Another way to increase your income (and do so in an automated and passive way!) from a holiday gift guide is by creating a holiday or seasonal product offered as a tripwire.

Did you grab our FREE gift guide template? Click here to have it delivered to your inbox by the time you’re finished reading this post!

Lastly, it wouldn’t be right if we didn’t chat about templates for a minute.

If you choose to design your own gift guide, be sure to save it as a gift guide template. This will save you so much time (which equals money!) when creating other seasonal gift guides for your blog.

Keeping it legal

If your gift guide includes affiliate links, there are a couple of things to keep in mind to keep your business legal.

#1: MOST affiliate programs approve the use of a PDF. But Amazon does NOT. When designing your gift guide, we recommend that you make a page on your blog with those product links.

HOT TIP: On the last page of your gift guide, include the link for that page. It’s a little loophole that’ll help you stay in Amazon’s good graces while still letting you earn affiliate income.

#2: Make sure your blog has a Terms & Condition page and a Privacy Policy page you can refer to in your affiliate disclaimer.

#3. Prominently post an affiliate disclaimer in your gift guide (as well as any blog posts that include an affiliate link), which then links back to your Terms & Condition/Privacy Policy pages.

We use The Contract Shop for ALL of our contracts and legal documents. We have enough to worry about running a successful six-figure business – legal jargon and protection are not on that list, thanks to their templates!

Create your own gift guide template

If you want to save time and get your gift guide out as quickly as possible, grab our free Canva gift guide template.

Swap with your holiday color palette and branded fonts. Then, add images of your promoted products using your gift guide.

Related Post: How to Pick a Holiday Color Palette For Your Blog

Add descriptions of your products and any links (to include affiliates). Save it as a PDF and start promoting!

If you’re one of that DIY-type of business owners, you can easily create your own gift guide template using Canva.

Be sure your gift guide includes:

• Beautiful cover page
• Product page with all the products (and numbers) with a short description
• 2-3 pages of longer descriptions of each product
• URL/link page to your holiday affiliate links page on your site

Get your holiday gift guide designed and out there so you can leverage the holidays for maximum blog growth!

RESOURCES MENTIONED IN THIS POST:

• FREE Gift Guide Template
• The Lazy Guide to Affiliate Marketing
• Website Terms & Conditions
• FREE Product Creation Training
• How to Pick a Holiday Color Palette For Your Blog
• Holiday Gift Guide Bundle for just $27

Don’t forget to grab your FREE gift guide template! It’s the PERFECT compliment to all of your gift guide posts that’ll be sure to bring in more email sign-ups and affiliate revenue!

TRY CANVA PRO FREE FOR 30 DAYS

Start your FREE Canva Pro trial today and unlock ALL of their incredible time-saving features that’ll cut your design time down to just minutes.

To be honest? It’s the best $12.99/mo OR $119/yr we spend on our business because that time we save with every single design is put back into making MORE money in your business!

WANT TO SAVE THIS FOR LATER? PIN IT TO YOUR FAVORITE PINTEREST BOARD!⬇

Last updated on January 20th, 2023

Digital products are exactly how we make 80-90% of our full-time blogging income. The best part? It’s completely PASSIVE once you get your product created! Find exactly what product to make for your blog AND grab our free ebook template to make it happen!

Want our FREE Ebook (includes worksheet pages) for Canva OR InDesign? It’s available in our ever-growing Design Vault! Get that product made, out there, and generate income in no time at all!

The very first monetization course we took was about 5 minutes after we started a blog.

We always knew we wanted our blog to be a business. As it was, we started blogging in order to generate income from home.

The person teaching the course was all about “products, products, products.”

Of course, not knowing anything about the online world, our minds went to “physical products,” not digital products.

Thus started the Etsy shop.

WANT TO REMEMBER THIS LATER? SAVE IT TO YOUR FAVORITE PINTEREST BOARD! ⬇

Our Etsy shop was a success and a failure all at the same time. People liked and bought our stuff; however, each product needed to be individually sewn and put together.

We sold things like military-inspired blankets, dog collars, keychains, etc. They were embroidered and would take us anywhere from an hour to a day to create.

The orders piled up, and soon we had a two-week waitlist, and we were spending almost ALL of our time at the sewing machine. Cursing at it and getting frustrated.

We hated it. We quickly decided this wasn’t for us and needed a way to generate a more passive income.

And then, we learned about digital products.

The thing about digital products, especially for bloggers, is that they can be a hit or miss. Luckily they cost almost nothing to make (especially when you design them yourself using Canva).

The key is to build your audience first and your product second.

Related Post: The Easy Way to Create and Sell Printable Products

Ask them what they want, survey them, hang out in Facebook groups where they ask questions, and keep a running list of reader questions/concerns. 

Once you know your readers’ problem, then it’s time to brainstorm solutions. 

If you do that, they’ll buy it. 

And if you design it where it’s visually appealing and easy to use… You’ve hit the jackpot.

By the way, if you’re needing more help with this, check out our FREE Product Creation Training!

Now let’s jump right into the 12 best digital products (that sell like hotcakes)!

1. WORKBOOKS

Workbooks are something that works for almost every niche. There is something you can teach your audience that can be stepped out into a workbook. Take a moment to brainstorm!

We’ve seen everything from cleaning and organizing to budgeting and finances. We’ve even seen a workbook on parenting techniques and getting your child to listen (cool, right?).

Workbooks sell because it’s a step-by-step way of teaching that walks someone through the process of solving their problem. We’re workbook junkies. Show us a Pinterest-pretty workbook, and we’ll buy it.

Can’t quite commit to a full workbook just yet? Don’t worry, we have you covered with another hot digital product idea!

Start small by creating worksheets using our worksheet templates inside our FREE Design Vault!

Related Post: 5 Easy Ways to Create Worksheets to Grow Your Blog Fast

Worksheets were one of our very first digital products/lead magnets we used to grow our email list to now OVER 20k subscribers!

2. WORKSHOPS

Workshops are somewhat between workbooks and e-course (a combination of both, actually). This is an interactive e-course that includes worksheets and other learning material.

The selling point of the “workshop” is that the person is able to interact with you and other students, rather than an e-course which is self-paced and usually through a program like Teachable.

Related Post: How To Sell Tons of Courses on Teachable

Workshops are not generally held all the time because of the need for the creator to be involved. But, when a course is not constantly open for enrollment, it builds suspense and urgency, and people are more likely to jump on it when it opens.

Another amazing thing about workshops is that you don’t spend nearly as much time “creating” them. Full e-courses can take months to build.

If you decide to sell a workshop, you can spend about an hour outlining what you’ll cover in the class and set up a sales page. That’s it!

The “product” is created when you spend the 1-2 hours teaching, and then you’re done!

3. PLANNERS

People LOVE planners, and there are so many ways you can go with this. You can create a life planner, budget planner, organizational planner, chore planner, meal planner, etc.

QUICK TIP: Create multiple themed planners and then give people the option to purchase multiple ones! That way, they can essentially “customize” their planner by having the sections they need, and you can get repeat sales!

Once you have a few planner options, you can also offer bundles at a lower cost.

Planners also make fantastic digital products. Again, show us a Pinterest-pretty planner, and we’re in!

4. E-COURSES

E-courses are so popular because it helps your reader learn something and it also creates a passive income for you. They can either be created for free through email or through a platform like Teachable (just like us!).

When you create an e-course through a platform, you can also set up an affiliate program and get people to promote your course for free. E-courses generally take more time to make than other digital products but can be sold for 3, 4, or even 5 figures!

The best e-courses also have worksheets, checklists, and video content as well. Take the time to make your course awesome; it will pay off.

SIDE NOTE: Grab our FREE Product Creators QuickStart Kit with a checklist, cheatsheet, and Canva eBook template to help you plan, design, and launch your first (or next) digital product!

5. E-BOOKS

E-books are a great tripwire, opt-in, or digital product. You can sell it through your blog and put it up on Amazon, Etsy, or even through ConvertKit Commerce!

E-books are pretty easy to make because you can repurpose a lot of your existing content, particularly if you have a blog post series or a lot of posts on ONE topic.

Related Post: 5 Ways to Build Your List by Repurposing Blog Content

The key to a bestselling e-book is a killer cover, which we go over (and SO much more!) in our COMPLETE Canva course, Confidently Canva.

You’ll learn everything there is to know about Canva so you can feel completely confident in your designs because now you truly understand the tool you’re using and the design concepts involved.

Enroll now and get $20 off Confidently Canva today!

You can make an awesome cover in Canva, upload it to myecovermaker.com and create an eye-catching 3D model. They say, “don’t judge a book by its cover,” but people totally do, especially online.

6. MEMBERSHIP SITES

Membership sites are fantastic for recurring income. The possibilities for membership sites are pretty endless.

Maybe you’re a fitness blogger? Create a membership site that provides different workout routines, meal plans, and accountability meetings each month.

Maybe you sell sewing patterns? Each month you can release a new set of patterns for your members. The list can go on and on.

SIDE NOTE: Join our FREE Facebook community to help brainstorm membership ideas for your digital products!

Some memberships are less about “new product” delivery (unlike our monthly template membership!) and more about community and interaction. Many include weekly or monthly meetings, some have support groups, and others have challenges.

You can really get creative with it! Each month you can release a new set of patterns for your members.

7. COACHING SESSIONS

Coaching is less “passive” than most other digital products. It does involve time with your client, but it allows for individualization and a personalized approach for your customer, which is a major selling point.

Plus, much like selling digital workshops, coaching doesn’t require actually creating anything ahead of time!

The “product” is the time you spend with your client, so there’s really not much to do prior except setting up a sales page and possibly an onboarding system to allow your client to sign contracts, book appointments, and pay.

SIDE NOTE: Before we retired our design coaching service, we used and loved Dubsado!

Each person learns differently and is at a different point in their journey. Allowing a set amount of time to talk about where your client is, where they want to be, and how to get it is priceless.

Not to mention, a lot of people are willing to pay higher price points for this.

8. APPS

You do NOT need to be an app developer to create an app.

All you need is a killer idea. You can hire an app developer to create it for you (find one on upwork.com), and then you can sell it.

Another way to make money with apps is to treat it as its own sales funnel by offering the app for free and having an upgraded paid version or in-app purchases.

This is the least popular out of all the digital products we mentioned, but the upsells within the app will pay off!

9. TEMPLATES

If creating digital templates to sell sounds like your cup of tea, you’re in the right place.

“Done for you” solutions are always a big hit! Especially anything that has to do with copy, spreadsheets (with formulas), etc.

Templates are essentially fill-in-the-blank mini-products that someone can customize to make their own. It gives them a jumping-off point and saves them a ton of time (like our templates)!

Our biggest source of income has always been from selling digital templates. They work for every niche because they’re entirely customizable.

In fact, our first product launch made over $10k in sales with an email list of only 2,077 subscribers. Design templates SELL! Check out our Complete Blogger Template Toolkit to see why!

Aside from graphic design products to sell, copy templates, spreadsheet templates, and many other versions of templates can easily be shared via Google Docs.

Make sure the Doc or spreadsheet is in view-only mode and instruct people to make a copy before editing.

10. PATTERNS

Typically, this is more for the craft niche. Sewing, knitting, crocheting, etc. These patterns are awesome digital products, and they totally sell like hotcakes. People love them!

Not to mention, things like these make great tripwires, bundles, and opportunities for a membership site.

Related Post: Profitable Tripwire Products to Design for Your Blog

In our opinion, though, patterns fall under an “instructional format” digital product.

This can include things like recipes, DIY, and the like. Anything that requires a list of needed items and then step-by-step instructions.

You’re essentially teaching someone how to create something, and it’s amazing!

11. DOWNLOADABLE FILES

If you know how to create files like fonts, embroidery art, clip art, stock photography, etc., then you have it made, friend.

People, especially bloggers or content creators, pay good money for things like this!

Plus, you can sell it on your own site along with sites like Creative Market (entirely digital products) or Etsy. If you do stock photography, sell it to the major stock photo sites and boost your income even more!

Of course, these things are also great to sell to clients as well. Selling to clients requires a little more “time for money” than other digital products.

However, you can sell it at a much higher price point!

12. SWIPE FILES

People love to know how you did it! Swipe files (you can create one in Google Drive) that include your exact copy for sales pages, launches, emails, etc.

The idea is that they will personalize it to their own style of writing that fits their product (similar to a template), but you are giving them direction.

It’s a huge bonus if you’ve had success. If you say something like “the sales copy that made me $10,000 in 3 days,” you are guaranteed to make sales.

The benefit of this is that you’ve already created it; you’re just packaging it up and selling it. The downside is that you may be exposing yourself to copycats.

Realistically, that’ll happen with all digital products. Be sure to make your Terms of Service very clear!

Of course, having an idea for digital products is one thing.

But knowing how to make it is another.

The majority of these things can be made or designed in something like Canva (you can also grab our FREE Product Design Planner to help you get started).

It doesn’t take a fancy, expensive product to make digital products sell. It just takes an eye-catching design that stands out among all the other things fighting for your audience’s attention.

Once they buy it, your amazing content will keep them coming back for more.

RESOURCES MENTIONED IN THIS POST:

• The Easy Way to Create and Sell Printable Products
• FREE Product Creators QuickStart Kit (including eBook)
• 5 Easy Ways to Create Worksheets to Grow Your Blog Fast
• Profitable Tripwire Products to Design for Your Blog
• 5 Ways to Build Your List by Repurposing Blog Content

Don’t forget to grab your FREE Ebook template (that includes worksheet pages)! It’s the PERFECT jumping-off point to any paid product (or even lead magnets!) that you can customize to fit your brand and use to start making that passive income.

TRY CANVA PRO FREE FOR 30 DAYS

Start your FREE Canva Pro trial today and unlock ALL of their incredible time-saving features that’ll cut your design time down to just minutes.

To be honest? It’s the best $12.99/mo OR $119/yr we spend on our business because that time we save with every single design is put back into making MORE money in our business!

WANT TO SAVE THIS FOR LATER? PIN IT TO YOUR FAVORITE PINTEREST BOARD!⬇

Last updated on March 13th, 2023

Digital worksheets make great lead magnets because they’re super quick to make and help your reader take action. In this article, you’ll learn how to design digital worksheets AND the top 5 ways you can use worksheets to grow your blog!

Ready to grow your email list? Get our FREE Worksheet Template Pack! These fully editable Canva templates are perfect for creating high-converting digital worksheets!

Owning a business is the best job, the best feeling we’ve ever had. It’s also the most frustrating one.

Doesn’t it seem like everyone else has it figured out? Everywhere you turn, someone who seems to be making a million dollars after 3 months of blogging.

And here you sit, struggling with engagement, pumping out content, writing to your email list, and doing ALL the things.

You invest, learn, and haven’t seen that return just yet.

That little time before you actually start making money with your blog is one of the most challenging times in business.

It’s also the time that people generally give up.

Of course, there will always be ups and downs. Like when you finally figure out a social media network, an algorithm change tanks your traffic.

Or when you set up an opt-in that took you a whole day to put together, and no one subscribes. It’s frustrating, right?

We totally get it. We’ve been there, and it’s NOT fun. But then we discovered the power of digital worksheets.

WANT TO REMEMBER THIS LATER? SAVE IT TO YOUR FAVORITE PINTEREST BOARD! ⬇

The one thing we consistently make for our blog (aside from newsletter content) is digital worksheets.

We’d create the worksheet, add it to our resource library, post about it, do a Facebook live to talk about it, then send it to our existing list as a NEW freebie.

Not only did that help us nurture our audience, but it also helped us develop even more content and grow our email list.

BENEFITS OF DIGITAL WORKSHEETS

Digital worksheets are great because they help people take action. If they’re taking action, they’re implementing YOUR strategies.

Once people have success with your methods, you have not only helped them, but you have now established trust with this person. They know their life is easier when they listen to you.

Think of the last time you implemented strategies you learned from a blogger.

• How did you feel as you were taking action?
• How did you feel after you were done?
• How did you feel when you saw success from their strategies?

Those feelings will make selling a whole lot easier. They’ll trust your suggestions because you’re genuinely trying to help them, and they know that you know what you’re talking about!

If you’re a brand new blogger, you may not know what that feels like just yet. And that’s okay!

Did you ever have a lot of information thrown at you without any way to process it?

Digital worksheets complement that information by putting it into action. You’re writing it down, working through it, processing it, and remembering it.

Don’t forget to grab our FREE Worksheet Template Pack so you can elevate your content and put it into action!

Now that we know the incredible benefits of digital worksheets, let’s jump into HOW you can use them to grow your blog.

#1: As a content upgrade

Digital worksheets make a great content upgrade, especially any kind of informational or instructional post. Anytime you’re walking someone through a solution, adding a digital worksheet helps transform your words from theory to action.

Examples of digital worksheets as a content upgrade are:

• Planners (home, blog, etc.)
• Weekly calendars
• Trackers (budget, progress, goals, etc.)

Plus, it helps the person have your information and the work they put in for future reference.

Related Post: 17 Content Upgrade Ideas to Keep Your Readers Coming Back for More

It’s just an added bonus that digital worksheets help grow your email list when used as a content upgrade!

#2: Actionable task for your email list

As we mentioned earlier, we’d always send new digital worksheets, printables, and freebies to our email list to nurture them and develop trust.

The strategy was simply taking a recent post and expanding on it in a more actionable way. We want someone to close our email after reading it and be so motivated that they actually do the thing we’ve called them to do.

And having a digital worksheet makes that really easy.

Being able to say, “download and fill out the worksheet,” is easier than, “Now go do all the things I just talked about.”

Not to mention, it actually helps increase your click-through rates which directly improves deliverability!

Here’s an example of how we send new freebies to our audience via email.

There are no new graphics, no promotional email, just a mention at the bottom of an email.

We don’t know for sure, but it seems like 99% of the population LOVE digital worksheets!

#3: To get people working for it

Have you ever seen people run challenges that promote giveaways to those who complete assignments?

We love it! And here’s why.

When you have a giveaway, and all you want them to do is sign up for your list, it might get those people on your list.

BUT, they only signed up because they wanted that free thing, and that’s it.

We’ve almost always found that people who sign up for a giveaway never even open an email unless the subject line is “Congrats, you’re the winner.”

This makes your list cold, resulting in poor deliverability, poor open rates, and less over-business growth.

The thing is that when you make them work for it, you’re getting them involved while giving them a tiny sample of what you have to offer.

We’ve seen giveaways with daily “challenges,” and the people are only entered to win if they complete all the challenges. We’ve also seen ones with a set of questions to answer.

Putting together a quick digital worksheet is an excellent way to have all your answers organized and easily referable.

If someone puts in the time and effort to win your free thing, they are way more interested in you and your business and much more likely to be a good lead for future sales.

#4: As a product

Do you want to know what we do with our worksheets AFTER we send them to our list? Repurpose them.

Take your worksheets, expand on them, add some in-depth content, and you’ve got a digital product ready to sell.

Related Post: 12 Digital Products That Are Selling Like Hotcakes

Create a simple sales page, design a few Pinterest pins and social media posts, and add it to your email funnel for new subscribers.

DESIGN NOTE: ConvertKit makes building funnels, creating automation, and tagging subscribers super simple. Since day one of our business, we’ve been using it and absolutely love it!

One-and-done product = passive income.

If you need some digital worksheet product ideas, check out these 40 best-selling Printables on Etsy. Some of those worksheets are pure genius!

#5: As part of your e-course

Have your heart set on an e-course? Guess what! You still need digital worksheets. The same goes for webinars and even masterminds.

Worksheets, again, help put your module or lesson into action.

If you’re getting people to take action, they’re going to implement your ideas and should have success.

If they succeed (or even simply finish your course), they’ll get so much more out of it. You’ll have satisfied customers while also making a difference in their lives.

You’ll probably want also to include checklists and other printable material in your course, but the same design principles apply.

The same goes for webinars! If you’re giving your attendee a worksheet, they’re much more likely to follow along and be engaged in your presentation.

Which means they’re more likely to make it to the end. And if they do, the odds of making a sale go UP.

Related Post: How Bloggers Can Use QR Codes for Easy Money

One design feature we love to add at the end of our worksheets and digital products is a QR code. This is the perfect way a buyer can continue through your funnel and on to your next paid product.

HOW TO MAKE DIGITAL WORKSHEETS

Head on over to Canva to design your digital worksheets! If starting with a blank page, your go-to size will be 8in. x 11.5in letter-size page.

Add an eye-catching header and a simple border. Add your content, design elements, boxes, and other items as needed (like checkboxes, charts, lines, etc.)

Keep your digital worksheets minimal (lots of white space) so they’re easily printable. Nothing is more frustrating than wasting half an ink cartridge on one printable!

(We’ve done it accidentally, and it was NOT fun!)

You can learn more about the perfect worksheet or printable here. Or, you can use our FREE Worksheet Template Pack, available at the bottom of this post, to cut your design time in half.

Simply change the colors and fonts to match your brand. Add your content and adjust any boxes as needed to fit your text. Click ‘Download,’ and you’re good to go!

Related Post: How to Create an Editable PDF the Easy Way

Don’t forget to make your worksheets editable (on both Mac and PC!) for those who prefer to keep things digital.

Then create a promo image for your blog post and a few Pinterest pins that lead to a landing page. Lastly, send it to your list as mentioned above in #2, and you’re all set.

While it may seem obvious, we cannot get enough of digital worksheets!

DIGITAL WORKSHEETS ARE GREAT TO HELP GROW YOUR BLOG.

We’re all about actionable advice, and digital worksheets help people implement ideas. You want your readers to take action – bottom line.

If you want to learn more about how you can create your own worksheets, printables, and graphics using Canva, you’ll LOVE our complete Canva course, Confidently Canva!

It’s EVERYTHING you need to know to feel completely confident in your designs because now you truly understand the tool you’re using and the design concepts involved.

Enroll now and get $20 off Confidently Canva today!

We promise digital worksheets will make it much easier when you’re ready to sell your first digital product to your email list.

And in order to have them clicking that ‘Buy’ button and practically throwing their money at you, you need to build that trust. It all starts with trust!

RESOURCES MENTIONED IN THIS POST:

• 17 Content Upgrade Ideas to Keep Your Readers Coming Back for More
• Anatomy of the Perfect Blog Printable
• 12 Digital Products That Are Selling Like Hotcakes
• How to Create an Editable PDF the Easy Way

Don’t forget to grab our FREE Worksheet Template Pack! These fully editable Canva templates will help you create actionable worksheets that build trust, so they’re ready to buy!

TRY CANVA PRO FREE FOR 30 DAYS

Start your FREE Canva Pro trial today and unlock ALL of their incredible time-saving features that’ll cut your design time to just minutes.

To be honest? It’s the best $12.99/mo OR $119/yr we spend on our business because that time we save with every single design is put back into making MORE money in our business!

WANT TO SAVE THIS FOR LATER? PIN IT TO YOUR FAVORITE PINTEREST BOARD!⬇